#branding
3 entries with this tag
Trump Puts His Face on U.S. Passports — First Living President to Do So
The State Department announced "commemorative" passports for America's 250th birthday featuring Trump's image and gold signature — making him the first living president ever featured inside the document. 25,000–30,000 copies starting before July 4. No prior president — not Washington, Lincoln, FDR, or Reagan — put their own face on a passport while in office.
Trump's Signature to Replace Treasurer's on U.S. Dollar Bills — First in 165 Years
The Treasury announced Trump's signature will appear on all U.S. paper currency, replacing the Treasurer's signature for the first time in 165 years. No sitting president has ever had their signature on money. First $100 bills printing in June.
"Trump Gold Card": Selling Residency for $1M While Pricing Out Skilled Workers with $100K H-1B Fee
Trump launched a "Gold Card" program selling fast-tracked U.S. residency for $1M ($5M for a tax-free "Platinum" version) while simultaneously raising the H-1B visa fee from ~$2,500 to $100,000 — pricing out the skilled workers who actually power American tech and innovation.